Web Design & SEO Blog

Thoughts on Web Design, SEO, and Digital Marketing 

Written to help website owners, businesses owners, and entrepreneurs 

Featured Posts

How much does it cost to create a website for a small business?

How Much Does It Cost to Create a Website for a Small Business? Creating a website is essential for any small business that wants to establish a strong online presence. A website can help you reach new customers, promote your brand, and generate leads and sales. However, the cost of creating a website can vary widely depending on several factors, including the type of business, the type of website, and the web development company you

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How much does it cost to hire a website designer?

How Much Does it Cost to Hire a Website Designer? A Guide for Small Business Owners If you’re thinking about creating a website for your business or personal brand, one of the first things you’ll likely consider is hiring a website designer. A website designer can help you create a website that looks great, functions well, and represents your brand effectively. However, the cost of hiring a website designer can vary widely depending on a

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Importance of small businesses
Business Helps

Your Small Business Works for Your Community

Thinking about starting a business, you might be focusing on earning an income and taking care of your family. But, what you might not have seen just yet is the impact that small, local businesses can have on their communities. Keep reading for more information on how to get started and why it makes sense to keep it in your own hometown. The Big Impact of Small Businesses The word small is a bit of

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5 ways seo can help grow your local business
SEO

Local SEO Can Help Grow Your Business

5 Ways Local SEO Can Help Grow Your Local Business Local Search Engine Optimization (Local SEO) enhances your online search engine outcomes or (SERP) positions on internet search engines like Google, Bing, and Yahoo!, helping you to grow your local business. Seems basic, appropriate? Not always. If you’re still a bit clouded on how exactly Search Engine Optimization can assist you to broaden your business, you’re not alone. It is just one of the most

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Responsive vs. Mobile-First Design
Web Design

Responsive vs. Mobile-First Design

Over the years, mobile phone usage has increased dramatically. Case in point: in 2011, more people owned mobile phones than toothbrushes! In 2021, the number of smartphone users has grown to a staggering 3.8 billion. This translates to over 48.20% of the population.

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build trust with web design
Web Design

Build Trust With Good Website Design

5 Tips to Build Trust With Website Design Did you know that most people form an opinion of a website within 0.05 seconds (50 milliseconds) of landing on it? With that first glance, people decide whether they can trust you or not — often based on the design of your website alone. A good website design builds trust. That’s why it is so important to focus on building trust when designing your website. This article

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importance of web design for business
Web Design

Importance of Web Design To Your Business

Importance of Web Design To Your Business Are you wondering why many businesses are willing to pay top dollar for web design work? Consider this: most consumers nowadays search for product information online before purchasing. This type of consumer behavior highlights the importance of having a content-rich, functional, and modern web design. With competition becoming increasingly fierce, creating a basic website for your business would no longer suffice. Since it is considered one of your

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Award from Expertise.com
digital marketing

Award Given to GTC

Green Thoughts Consulting Awarded We were happy to see that our agency was awarded one of the best digital marketing agencies in the Chattanooga area by expertise.com! Expertise’s Selection Process They start by identifying a broad pool of active professionals within a given business category and geographical area. Using their custom tools and resources, they analyze only publicly available data. Next, they verify contact and license information to assure selection candidates are actively doing business

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Local SEO for Your Business
SEO

Local SEO for Your Business

Local SEO for Your Business How Citations Improve your Local Search Rankings In what follows we will first discuss Local SEO proper and it’s importance for your business. From this point I’ll discuss how citations fit into that strategy and finally I’ll give you a quick solution for the citation problem. You can jump to the end here. Let’s talk SEO, search engine optimization, and how to build your local presence on Google and the

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Digital Marketing Coach, Benefits

Digital Marketing Coach, the Benefits are Many With the internet here with us, marketing has evolved and gone digital. While traditional advertising platforms such as newspapers and billboards are still being used, business owners have shifted to digital platforms to reach a wider audience. Whether you sell products, or you are operating a business in the service industry, one sure way of increasing your visibility is through digital marketing. The challenge for most business owners,

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SEO Hero
SEO

Is Your DIY Website Design Causing You Problems with SEO?

Is Your DIY Website Design Causing You Problems with SEO? The most commonly discussed element in SEO is backlinks. For a long time, backlinks were the central feature of SEO, determining whether your website design would achieve top rankings. Backlinks are still a crucial factor in the process, but there are other parts that play a key role. How does a DYI Website Design stand up against a Custom Web Design? On-page optimization has grown

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The Customer Journey
digital marketing

The Customer Journey Prison to Paradise

The Customer Journey- Prison to Paradise What does prison to paradise have to do with buying behavior and the customer journey? The customer journey begins like many things in life. In life, there exists a spectrum.  A set of polar opposites. We have life and we have death. We have a new year and the end of the year.  There is summer and winter. The poor and the rich. Love and hate.  This spectrum is

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Why you must have a value ladder
digital marketing

Why you must have a Value Ladder

Why you must have a Value Ladder A value ladder, referred to as a brand ladder or marketing ladder, is a group of offerings that both increase in price and value as you move from left to right. It is usually depicted with a set of stairs. A value ladder can do so much for you and it’s really a must-have for any business owner. What can a value ladder do for you? First, a

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Find Your Niche
digital marketing

Finding Your Niche

Finding Your Niche Getting clarity and finding your niche is often one of the first steps to building a successful online business that thrives. The level of clarity needed to build that thriving business is not as easy to come by as one might think.  So what does it even really mean to get business clarity, and find your niche? A lot of blogs and digital marketers out there are peddling some snake oil niche

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SEO for Artists
SEO

SEO for Artists

Intro to SEO for Artists SEO for artists is for the most part very similar to Search Engine Optimization in general.  However, it’s been my personal experience having worked with artists on web design and SEO projects that there are a few particulars to keep in mind. On Page SEO Definition On page SEO is simply put the process of optimizing your website and individual website pages for search engine optimization.  First, this involves site

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Content Marketing
Content Marketing

Dumbest excuse SMBs use to avoid blogging

The Dumbest Excuse SMBs Use to Avoid Blogging Small and Midsized Businesses, SMB for short, are notorious for having “good reasons” not for blogging and avoiding content marketing. These excuses range from no interest in writing, not enough time in the day, no internal writing talent, lack of technical skill to build or design a blog (CMS issues).  While there are some legitimate excuses in the above, in the end, the need to blog or

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Top 112 Blog Submission Sites
SEO

Top 112 Blog Submission Sites

Top 112 Blog Submission Sites By submitting your blog to free blog submission sites you can increase your exposure to visitors that frequent those sites. This is a “no brainier” way to get more traffic to your site by taking advantage of these blog submission sites. I recommend that bloggers and business owners with a blog submit regularly to these blogs until the entire list of blog submission sites has been worked through. You can

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Top 150 Local citation directories
SEO

150 Local Citations for SEO

150 Local Citations for SEO Note: Updated on 12/29/2019 We’ve put together a ready to use list of 150 local citations for SEO complete with sources and directories that we use for our clients. Work your way through the list, using the same information about your business at each listing location. For those looking for blog submission sites you can follow this link to Top 112 Blog Submission Sites post. Allow 1-2 hours per 5

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high Converting Landing pages
Web Design

High Converting Landing Page Design

High Converting Landing Page Design Landing Page Design Introduction A best practices landing page design can greatly increase conversions for your business’s lead generation campaigns. High converting landing pages are an extension of your online marketing campaigns and to maximize conversions, landing pages should be geared to the reason the person has clicked-through. Here are the four key elements of a successful landing page. Above the Fold Above the fold refers to the part of

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Green Thoughts Consulting Volunteer Work
Non-Profit Work

Green Thoughts Consulting Gives Back

Green Thoughts Consulting Gives Back A few of our staff at Green Thoughts Consulting had the opportunity to give back to a pet and veterinarian rescue in Puerto Vallarta Mexico. We were out of the country on both business and pleasure and took an afternoon to bring over 3 full bags of dog and cat supplies along with vet supplies to a local charity in the area. We visited Las Animas Dog Rescue in Puerto

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Business Web Design
Business Helps

Business Web Design

Must Have Business Web Design What are the MUST HAVES for your business web design There are things that will work for a business web design and things that will not work for a business website. It will be our goal to outline a list of must haves and sprinkle in a bit of don’t do it comments. There are always exceptions, however when people visit a web design and particularly a business web design

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Web Design Mistakes
Web Design

5 Common Web Design Mistakes Entrepreneurs Make

5 Common Web Design Mistakes Entrepreneurs Make Today we will be speaking out about web design mistakes entrepreneurs make.  We have seen a few over the years and once upon a time we were there too. As an online business, it’s understood that website traffic is one of the biggest factors in your success. Making sure that search engines find you and push customers to your site is of utmost importance. The real question, however,

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